Yvon Chouinard interview on TreeHugger

by Tom Markiewicz on February 22, 2008

TreeHugger has an interesting interview with the founder of Patagonia, Yvon Chouinard.

The founder of Patagonia started out when he was little more than a teenager, selling his home-forged climbing hardware to â??dirtbaggerâ?? mountaineers like himself. Although all he really wanted to do was travel and climb, he had a knack for innovation and invention, and Chouinard Equipment Co. evolved into Patagonia, arguably the most successful outdoor clothing company in history. In his fifty-something years of experimentation, Yvon Chouinard has racked up a list of industry firsts that defies enumeration, yet he describes himself as a reluctant entrepreneur who really just loves to climb, surf, and kayak the wilds of the world, and hopefully save them along the way.

The interview is broken down into part 1 and part 2.

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